Brand: Wall’s - Kids Ice Cream

Client: Unilever

Challenge

Launch in the Spanish market a range of Kids ice cream with a consistent design system.

Solution

Having as reference an already existing mix pack, a common background with same yellow gradation was applied on all designs but differentiating each brand extensions with a specific visual or creating an original character but still be recognizable on shelf as part of the Wall’s Kids range.  


 

 

Packaging Design

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